About us

Welcome to MoovieFly!

Let us take you on a journey and share the story behind our new name and our award-winning, critically acclaimed products. Several years ago, AIRMATE Mobile was created by the company Simplifiers IVS, and later, AIRMATE Tablet was introduced. The products quickly gained popularity and were sold across large parts of the world.

Unfortunately, Simplifiers IVS faced a challenge when they clashed with none other than the giant Huawei. Huawei filed a case challenging the use of the term "mate," leading to a legal battle between David and Goliath. Despite Simplifiers IVS having a successful start in the market, they were forced to close the company. Already facing a mandatory transition to an ApS structure, the decision for a fresh start made the most sense.

The case was presented to the international trademark office, EUIPO, where, unfortunately, Huawei prevailed, although it remains somewhat inexplicable to us to this day. However, we were determined to continue our mission of delivering innovative and sustainable products to travelers.

Therefore, MoovieFly ApS was founded in 2021 with the aim of continuing our business with the same fantastic products, now under the new names MoovieFly Mobile and MoovieFly Tablet. The holders are designed with a focus on air travelers but can also be used on all flat surfaces like regular holders. We simply want to make your air travel more comfortable.

It is important for us to emphasize that our products are still manufactured in Denmark and made from 100% regenerated plastic, while the packaging is also environmentally friendly. We are proud to contribute, even in a small way, to a sustainable future.

The owner of MoovieFly looks forward to offering both new and previous happy and satisfied customers our unique holders. We have priced our products so that everyone can afford them and enjoy the benefits of having a MoovieFly holder that makes your journey more comfortable. MoovieFly has already been selling on board with, among others, Lufthansa and Swiss, and several other airlines.

We are delighted to have you on our journey and look forward to delivering the best products to you and everyone else.

Welcome to MoovieFly, where comfort and innovation meet!

Best regards, MoovieFly :)